Universal Equation for Perpetual Growth - An Interview with Mark Stevens
This audio interview is approximately 17 minutes in length and the file is a 4.2 meg mp3 file
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Links To Mark’s Web Sites
Here we talk with Mark Stevens - Author of Your Marketing Sucks
Some of the Themes Discussed in This Interview with Mark Include:
- Why most marketing sucks and the origins of his book …
- How there is no such thing as integrated marketing That marketing is really about the art and science of growing a business …
- How training your retail personnel is Marketing …
- Marketing ROI …
- Romancing customers is where it’s at so forget business schools and their 4 P’s of Marketing …
- The universal equation for perpetual growth …
- An example of lodging company romancing their customers at no cost …
